The campaign aims to make a cultural and lifestyle shift in the lives ofconsumers
· Crossed over 10Cr cashback to users via Predict & Win in the 1st week ofIPL
April 04, 2019, Bangalore: dineout – India’s leading full-stack technology service provider in the online restaurant-booking space after havinglaunched its ‘predict online & eatoffline’ campaign on thesidelines of IPL 12th edition, have already crossed over 10 Cr cashback to users within the first week of IPL .
The new campaign is launched with a focus to bring people together during cricket matches and encourage them to dine-out at their favorite restaurant.
Speaking on the campaign, Mr. Ankit Mehrotra, Co-founder and CEO, dineout said that, “Cricket is like a religion in India, and people love watching it. Through this campaign we are stressing towards a cultural and lifestyle shift. We somewhere feel that the whole era of going out and enjoying cricket matches at a restaurant with your loved ones is fading away. Therefore with this campaign we wish to see change in our lives. We are not just saying to go out and have food, but make more memories over a meal while enjoying your favorite sport at a restaurant.”
‘Predict online & eat offline’allows users to predict the winning team every day alongwith the scores for each teams to stand a chance to win upto Rs. 900 dineout earnings every day. The results of predictions will be revealed at the end of every match along with the credit of the earnings won. Earnings worth Rs. 50,000 canbe won this season. The topscorer in ‘Predict and win’ willwin a trip for 2 to Londonpowered by Ixigo.
Cricket matches in India are anamalgamation of headyadrenaline, excitement andenjoyment. On match days, families and friends come together and are gripped in the fervor of the excitement of the day. Leveraging the upcoming IPL and World cup fever, dineout with its ‘Predict and Win Campaign’ urges consumers to step out of the comfort of their homes and share the cricket excitement with other fans while enjoying the finger-licking meals.
dineout is India’s largest dining out platform, helping more than 17 million diners discover new restaurants, reserve table, and avail offers and discounts. Founded in 2012 by Ankit Mehrotra, Vivek Kapoor, SahilJain and Nikhil Bakshi, Dineoutis the easiest way to discoverthe best restaurants in the city, save time & hassle by reserving a table in advance, enjoy best-in-the-industry F&B offers including 1+1 across Food, Drink & Buffetsthrough Gourmet Passport, aswell as earn cash back on everyrestaurant bill payment via Dineout Pay. dineout was acquired by Times Internet Limited in April 2014. For more information, please visit –https://www.dineout.co.in/